About what share of U.S. adults currently own a smartphone?
Answer91%
Smartphone ownership has become nearly as common as owning any cellphone at all in the U.S.
Source: Pew Research Center, Mobile Fact Sheet (2025) pewresearch.org
Tech · Facts & sources
Techno facts & stats
4 sourced facts about technology adoption — internet, smartphones and social media use, each with the context behind the number. 4 more are in today's round and appear here after it closes.
The basics
As of 2025, which social media platform is used by the largest share of U.S. adults?
AnswerYouTube
YouTube consistently ranks as the most widely used platform among U.S. adults, ahead of Facebook.
Source: Pew Research Center, Social Media Fact Sheet (2025) pewresearch.org
Going deeper
About what share of U.S. adults are "smartphone-only" internet users — meaning they own a smartphone but don't have home broadband?
Answer16%
For a meaningful share of Americans, a smartphone is their only real way online, with no separate home internet subscription.
Source: Pew Research Center, Mobile Fact Sheet (2025) pewresearch.org
About what share of U.S. adults say they use Instagram, as of 2025?
Answerabout half (50%)
Instagram usage has grown steadily and now sits at roughly the halfway point among U.S. adults.
Source: Pew Research Center, Social Media Fact Sheet (2025) pewresearch.org
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